Wednesday, July 2, 2008

Article Marketing on the Internet is a whole different story

Article Marketing on the Internet is a whole different story because of the way your articles reach humans who have an interest in them. Article Marketing will help you increase your link popularity, search engine positioning for your keywords and phrases, and it helps you reach more potential customers for your products or services.

"I did what you said and I'm getting 100 visitors a day from Google. But they still aren't buying my product."

Never minding that some small businesses would be deliriously happy with 3000 addiitonal visitors a month - what do you do when the plan you had to increase your search engine traffic doesn't give you the results you want?

You re-evaluate your plan.

Did you target the right keyword? Are your pages ready to convert? How's your lead capture system? Do you even have one?

You'll need to ask yourself all these questions, and more, but before you even get to that, here's the thing that doesn't seem obvious, the thing you have to resolve before you can move forward.

There's some outside chance - way, way outside - that an increase in search engine traffic just isn't the right way to solve your traffic problem.

What's more likely is that you have made one of the following mistakes or oversights. Before you abandon hope, make sure that the reason for lack of conversions isn't one of the following reasons.

1. You're trying to generate more traffic than a particular keyword can provide.

There might not be ten thousand people online looking for how to make ropes out of cheese every day. If your area is obscure, find out how much of a traffic yield you can expect from search engines, get as much of it as you can, then move on.

2. It would work if you would do all the steps.

In every plan, you'll have to work on optimizing both your content and how it is found. There's just no two ways about it. Depending on your site and how it delivers its information, how frequently it does so, and how many sites are linking to it, and a host of other factors, whether you'll have to lean more on updating content or links will vary.

There's no cookie cutter solution, so do all the suggested steps for traffic success.

3. You don't have a plan.

You know what they say about a failure to plan. If you don't, trust me, it ain't good. Have a goal. If you don't know what to set it on, base it on an increase in revenue. Think backwards from the increase in buyers you would need to make the kind of money you'd like.

4. You're using the wrong plan.

Not every traffic generation method you can leverage for search engine traffic is good for every site or business.

While it's true that the proper blog configuration can turn your site into a search engine magnet, that isn't the only reason to blog, and it doesn't mean that just any platform is suited to your site.

By all means, don't stop blogging because no one is reading your blog - find out why and address that problem. It could be that they can't find it, but it could just as well be what you're writing about.

5- You bought into a sales pitch as a search engine traffic plan.

I'm not going to tell you that article marketing won't help your search engine traffic if executed correctly. I will, however, tell you that most people don't set it up to get the most benefit out of the process, and that it's not a search engine strategy in and of itself.

6. You're paying no attention to analytics, so you have no idea what changed and when.

Getting 100 visitors a day to a site that was getting none is a triumph. Getting 100 visitors a day from search engines to a site that used to get 1000 search engine visitors a day? Not so much.

You need, at bare minimum, a starting place to compare to, or else how do you know you've gotten anywhere?

7 - The traffic plan is fine. Your conversion plan isn't so hot though.

If Google sends you a million visitors and they land on a page full of huge banners, they'll just leave. Give every page a clear purpose, and make sure each one has the ability to get your visitors to buy, subscribe, join, or whatever you'd like them to do, right then or on another day.

Those are the seven most common ways that search engine traffic can leak back out of your site. Even if one of those doesn't solve your search engine traffic problem, if you take action on each applicable point, it will at least help you get more out of your existing traffic.

Go to http://www.freetraffictip.com to learn more about all aspects of traffic generation, including blogging, article marketing and and getting traffic from search engines. Find out what Does work.

Online marketing starts with your website

Internet marketing allows you to reach a global audience. Internet marketing is marketing your business online. Online marketing starts with your website; make sure its attractive and easy to use. When they need information, modern-day consumers turn first to the Internet. All of your online marketing will make sure they will find

Article marketing is one of the best ways to get more visitors for your website. In case you're not familiar with the term, article marketing is a technique where you write articles about topics related to your website and then submit them to one or more websites called article directories.

As you know, having fresh content on your website and blog is key when it comes to getting search engine traffic. Many website owners and bloggers visit article reprint directories on a daily basis, in search of articles to use on their sites.

When you submit your articles to the various directories, you give permission for other webmasters to use them on their websites or blogs, with the condition that they include an "about the author" section that you include at the end of your article.

This section lets you include more information about your website, as well as links back to it where people can get more information.

When someone posts your article on their site, they also post this about the author section and everyone who reads the article on their website sees it. Your article can ultimately end up on hundreds of websites, with thousands of visitors reading it and clicking the links through to your own site.

It is very easy to find these reprint directories on the web. Just do a Google search on 'free reprint article directories' and many listings will pop up. Some are highly targeted and feature only articles health articles; or only articles about food; and other directories are more general. You can submit your article to more than one directory, and there are even some software packages that will submit the articles for you.

Coming up with ideas for article topics is really not hard. Just take the topic of your website and think of a question your visitors would have, then write an article answering it. For example, if you have a gardening website, you could write about how to care for your indoor plants or when to start planting seeds.

And if you don't really enjoy writing, it's not a problem. You can hire writers to ghostwrite your articles at various places on the internet. How much you'll pay will depend on different factors, but usually you'll wind up paying between $8 and $20 per 500 word article.

Are you using article submission to increase web site traffic? Sign up for the internet's first viral article network, where you'll make money on your article submissions PLUS you'll get hundreds of links back to your website. Visit http://articlesgoneviral.com to find out more.

Online marketing starts with your website

Internet marketing allows you to reach a global audience. Internet marketing is marketing your business online. Online marketing starts with your website; make sure it???s attractive and easy to use. When they need information, modern-day consumers turn first to the Internet. All of your online marketing will make sure they will find

Article marketing has so many great ways of creating traffic, but they all hearken back to the idea of the backlink. When you write your article, in the resource box at the end, or even within the article itself, when the article directory permits it, you can include a backlink to your web site.

Since the article directories have to keep your resource box intact, this results in a link back to your website from every site that uses your article. Since your article must be relevant to the theme of these websites, the back links are all from relevant web pages, and these are valuable in improving Googles perception of the importance of your website to the keywords concerned. These back links can result in a vastly improved placement in search engine listings.

This is where all these links that were referred to in the second paragraph come from. So article marketing gives you a twofold benefit: direct visitors from the links to your site in your authors resource box, and indirect traffic from your improved listing in the search engines.

Another thing that is extremely important is the continuity of thought between the article and the web page to which you are linking. The web page should continue the theme of the article, and wherever possible capture an email address by means of an opt-in form. If you allow your visitor to leave your site without leaving an email address they will be lost forever.

Little wonder, then, that article marketing is one of the most popular techniques currently being used in internet marketing for website promotion. Start working on your own article marketing strategy now because nothing ever stands still in the world of search engines.

Do you want to learn more about how I do it? I have just completed my brand new guide to article marketing success, Your Article Writing and Promotion Guide

Download it free here: Secrets of Article Promotion

Do you want to learn how to build a massive list fast? Click here: Email List Building

Three Things You Must Do Before You Submit To Article Directories

To all writers and non-writers out there, now is the time to start digging up those creative writing skills.With modern communication technology comes the popularity of information-based marketing, which is one of the oldest and most effective techniques in getting targeted prospects to sites and converting them into buyers. This is

SEO is the one of the most important skill sets any internet marketer should have. It's one of the easiest and most profitable forms of traffic any website owner could receive. Search Engine Traffic is not the easiest to obtain however. One of the most important things a website owner should learn is how to optimize their web pages specifically for the search engines.

First things first, you should have your keyword picked out and ready to go. Once you've got that you can proceed to optimizing your web page.

It's also recommended that you have a rudimentary understanding of HTML.

Title Tags

The first thing you should do is include your keyword inside the title tags. The title tags are the first elements right after the head tags. They look like this

<title></title>

It's best that you include some other related text after you input the keyword. If my keyword was SEO I'd input something like

<title>SEO - Tips And Tricks For Optimizing Webpages</title>

You can also add the title element to your outgoing links.

Header Tags

Header tags are in my opinion the second most important part of on page optimization right after optimized content. Header tags look like

<h1></h1> and should be placed right before the content of your website. You should always place your keyword in header tags with a few other words relevant to your content. Also, always bold your keyword in your header tags.

Bold Your Keywords

It's always a good practice to add bold tags to your keyword when in your content. Bold tags look like

<b></b> and your keywords should always be enclosed in them whenever they come up in your content.

Image Alt Tag

If you can swing it, your keyword should be included in the alt tag of one of your images. The ALT element can be added to an image if it isn't already. If you need help with this part of on page optimization then I suggest you look it up at htmlhelp.com.

Keywords In Your Content

You should always include your keyword in your content. It's always better if you keep your keyword density around 3-6%. Keyword Density means your keyword should make up 3-6% of your content. Content should always be unique and relevant to your website.

If you follow all of these steps and techniques you should be on your way to ranking over your competitors. Remember, on page optimization isn't the deciding factor when it comes to rankings. Build your links and create good content for best results.

Want To Turbocharge Your Link Building? Get This Free Report Today And Explode Your Link Building Efforts Exponentially: Link Building Free Report

Making Money with Your Blog!

A place for finding the Nuts and Bolts for Making Money Online with Affiliate Marketing Business Opportunity!

If you are a business owner you will probably be looking for viable ways to increase the traffic to your website and are probably trying to do this through different internet marketing techniques.

Most new business owners may find the concept of internet marketing a little overwhelming however a little time reading and understanding internet marketing can quickly erase these fears.

Internet marketing is not based on luck, it involves a lot of hard work and effort. Although when searching the internet you will find programs that will promise to give you success instantly or in a few days,what you need to realise is that any scam or scheme that says things like that will never amount to anything. The simple fact is if you want to make money on the internet through your business you have to work hard and be patient.

Internet Marketing is a form of advertising. It is done via the internet by various ways including

Affiliate Programs, E-mail advertising, directory submission, linking, writing articles and submitting to article sites etc

Internet marketing is also commonly known as online marketing, it is a way of communicating with the market place to advertise and sell your product.

Although internet marketing has continued to grow and has had a huge impact on internet businesses a lot of people will give up after a shot time if they do not see results. Internet marketing is an important aspect of a business and one you have put the work it will continue to advertise your product for you while you continue with other aspects of your work.

It is important to plan ahead, if you decide to add you website details in the form of directory submission, this task can be long and rather boring but can benefit your site in many ways. Make sure you have a file saved with you website details so you can simply cut and paste it into the relevant places to save time.

Most directory submissions will need the following information:-

Your website URL

Your Name

A description of your website

A resource box (always remember to add a link to your site).

Articles are another excellent way of bringing traffic to you site as well as establishing links to your site. There are many sites on the internet that you can send your article to, most of which do not require a link back which is always an added bonus. This is a great way to talk about your product and once added to your website will add quality content also.

The main thing to remember about Internet marketing is that you only get out what you put in. some of it will take a long time to establish its self but any promotion of your site is of great benefit to you. If you do not have time your self to do this employ someone who will or ask a family member.

Internet marketing is an important part of any online business.

Vicki Churchill writes for http://www.internet-logic.com, a site that specializes in The Internet Including Working from home, Affiliates, Internet Business & Optimization.

Making Money with Your Blog!

A place for finding the Nuts and Bolts for Making Money Online with Affiliate Marketing Business Opportunity!

What they say is true: the success of your article marketing campaign relies on the content of your articles. If you are able to provide your readers with information that they will find useful, entertaining, and worth reading, you will not only be able to establish your credibility online but most importantly, you will generate more inbound links as you can be assured that your articles will be picked up and widely republished.

1. Consider your target market. Get to know the people to whom you are writing for before you write your articles. Identify their age, economic status, online behavior, level of comprehension, their needs, demands, and pressing issues. Knowing these can help you customize your content so they will be focused and targeted to the needs of your potential clients.

2. Make your articles scannable. People can easily get thrown when presented with lengthy article that doesn't contain page breaks. They prefer articles that contain subheadings, bullet points, or numbered lists as they are easy on the eyes and easier to skim through.

3. Write more. Never be contented with the number of your articles online. Strive to write more to give your website more traffic and more inbound links. If you are running out of topic ideas, I suggest you visit related forums or article submission sites. You can also subscribe to the RSS feeds of bloggers or webmasters who are writing for your target niche.

4. Pack your articles with valuable information. The fastest way to lose your potential clients is to present them with articles that are filled with fillers and nonsense data. To keep you readers interested, make sure that your content offers the kind of information they need. Something that they will consider truly useful and valuable.

To learn more, download my free guide, "How to Generate $15,000 Per Month Online" here: "How to Generate $15,000 Per Month Online"

Sean Mize is an internet marketing mentor who teaches people to generate over $15,000 per month online via automated systems and product funnels.

Viral marketing is a methods of list building

There are multiple methods of list building, and if you are just getting started, until you have gained mastery over one or two methods, it is advisable to use multiple methods of list building strategies. You’ll see every step of the process, no matter how small, in exacting detail so

Sometimes I get asked, you write so many articles that are very similar in nature, why would a publisher pick one of your articles over another one of your articles, or why would you get more traffic since you are writing multiple articles on the same topic.

Actually I'm not writing these articles so anybody can go to EzineArticles and pick them. I'm writing them so that the Google search engine will pick up the article.

For example, if you type in lots of different keywords in the article writing niches, in product creation, in website traffic generation, if you type those in you'll see that my articles in EzineArticles tend to come up relatively high in the Google search engine. That's what I'm targeting.

Most of EzineArticles traffic - my understanding is that it comes from the Google search engine and not from people who are just searching around EzineArticles itself, so I'm attempting to go for that one unique page that is going to pique someone's interest.

The second thing is we've done multiple tests on this, and of course the more articles that we write then there's a marginal decrease in the number of visitors we get per article, but it still increases the total volume of visitors.

We've kind of found that this number between 600-800 articles submitted per month is kind of an optimal number. It gives us a good number of visitors per article and this doesn't go over the board. We've actually gone as high as 2,000 in one month and found that at that level we didn't increase our visitors much past the level that we're at with about 800.

Want to learn how to sell high ticket products online? Download my brand new free guide here: "How to Sell High Ticket Products Online"

Sean Mize teaches a powerful, highly advanced system of creating and selling high ticket products online.

Sean Mize is an internet marketing mentor who teaches people to generate over $15,000 per month online via automated systems and product funnels.

Making Money with Your Blog!

A place for finding the Nuts and Bolts for Making Money Online with Affiliate Marketing Business Opportunity!

Article marketing requires you to ask the reader to take an action at the end of the article. One of the great things about article marketing is that at the end of every article is a resource box, that when used properly, drives the reader back to your website or blog.

The problem that I see every day with my students, members, and mentees, is that most writers do not know how to create or craft a powerful call to action.

How to create a powerful call to action

One of the principles on the Internet is that you cannot assume, ever, that the reader or visitor knows what to do next. In fact many readers do not know what to do next and therefore do not think.

I'll call to action is simply a request or invitation for the reader to take your most desired action. If you want the reader to download a free information product that your most desired action. If you want the reader to subscribe to a newsletter, then that your most desired action.

The point is simply this - you must invite the reader to take the next step which is your most desired action.

Here is an example of a call to action -

"Would you like free access to two of my Article Writing Templates? You can download them by going to (my url)."

In the above example I have taken the reader by the hand and invited them to take the next action that I desire them to take. That is a gentle yet powerful call to action for your resource box at the end of your articles.

Would you like free access to two of my Article Writing Templates? You can download them by going to http://www.TheArticleGuy.com/bonustemplates.htm

Would you like to get in on our free weekly Article Guy TeleSeminars? Visit http://www.TheArticleGuyTeleSeminars.com to get started today!

From Jeff Herring - The Article Guy

Three Things You Must Do Before You Submit To Article Directories

To all writers and non-writers out there, now is the time to start digging up those creative writing skills.With modern communication technology comes the popularity of information-based marketing, which is one of the oldest and most effective techniques in getting targeted prospects to sites and converting them into buyers. This is

A lot of people have successfully grown their ebusiness by just using article marketing. This powerful marketing tool allows you to offer online users what they are exactly looking for whenever they go online - information.

Here are the 5 amazing methods to impact your article marketing:

1. Solve a problem. Identify the issues that are affecting your target market and present solutions through your content. If you are writing for people who are combating unwanted weight gain, you can write about different exercises to tone their bodies, effective diet pills, and tried-and-tested diet programs.

2. Bank on your titles. The first step to succeed in article marketing is to get people to notice your articles so they will be opened and read. You can easily do this by using titles that are intriguing, striking, attention-grabbing, and direct to the point. It would also greatly help if you can communicate the readers' benefits on your headlines to further compel online users to check on your content.

3. Empathize. Let your readers know that you understand where they are coming from and that you have sound solutions to their problems. This can help you easily establish rapport and trust among your potential clients.

4. Make your articles search engine-friendly. Increase the chances of your articles being found online by sprinkling relevant keywords on your content and on your titles. Observe proper keyword density to avoid being tagged as keyword abuser.

5. Know your target market. To make your articles highly targeted and focused to the needs of your readers, you need to get to know the people to whom you are writing for before writing your content. Identify their gender, their hobbies, occupation, social status, educational background, etc. The more you know about your audience, the better you will become in creating content that they will find useful and relevant to their lives.

To learn more, download my free guide, "How to Generate $15,000 Per Month Online" here: "How to Generate $15,000 Per Month Online"

Sean Mize is an internet marketing mentor who teaches people to generate over $15,000 per month online via automated systems and product funnels.

Viral marketing is a methods of list building

There are multiple methods of list building, and if you are just getting started, until you have gained mastery over one or two methods, it is advisable to use multiple methods of list building strategies. You’ll see every step of the process, no matter how small, in exacting detail so

I hear this so often, and many folks don't get started because they don't know where to start. They get confused. If you sign up for a few lists, you end up getting the product of the day that will change your life and you must have if you're going to be successful. It's very confusing.

I saw a presentation recently that was proposing to teach all of internet marketing, and they mentioned 40 different entry points. That's a lot to have to manage.

One of the ways around that is to pick one that's a gateway into the rest and get going. That allows you to cut the noise, because if you're listening to everybody and listening to every offer and getting everything, like I did at first - I wish I hadn't done that years ago - you wind up confused, feeling like you're busy, feeling like you're stressed, feeling like you're doing a lot, but not having great results.

Here's a 2-step process to get started:

  • Look around, do your due diligence, do your research, listen to some people, find the people that you can relate to and connect with, pick one and focus.
  • Stay in massive action.

If you do things, you'll move ahead. Now while you're in massive action you've got to be willing to fail sometimes.

I was talking to Matt Bacak the other day. His first teleseminar - this is a guy who can pull thousands now - just three or four years ago had 6 people on it, and half of them were relatives.

Some things will work, some things won't. The quicker you find out what doesn't, in other words the quicker you fail at some things, the quicker you'll find out what works.

And now I would like to offer you free access to 2 of my Instant Article Templates when you subscribe to my free Article Marketing Minute, a 52 week audio/video newsletter on Article Marketing. You can get your instant access at http://www.ArticleMarketingMinute.com

From Jeff Herring - The Internet Article Guy & the Great Article Marketing Network

Online marketing starts with your website

Internet marketing allows you to reach a global audience. Internet marketing is marketing your business online. Online marketing starts with your website; make sure it???s attractive and easy to use. When they need information, modern-day consumers turn first to the Internet. All of your online marketing will make sure they will find

Creating a massive web presence with article marketing is really not that difficult. It's quite do-able if you are willing to invest the time and energy.

Once one of your articles goes viral you have begun to build a web presence with that one article.

How to create a massive web presence

Here are some simple steps to take to create a massive web presence with your articles.

Step 1 - Write a great quality article on a topic in your niche.

Step 2 - Submit it first to EzineArticles, the largest article directory with the most traffic.

Step 3 - Submit your article to other top ranked article directories.

Step 4 - Submit your article to niche article directories. You can find these by typing in your keywords into Google or Yahoo followed by the phrase "article directory."

Step 5 - Submit your article to your own article directory in your niche.

Step 6 - Do this over and over again.

Benefits of a massive web presence

Let's say we've got Speaker 1 and Speaker 2, and the meeting planner is trying to decide which one of these speakers to hire. They're equal in skill, they're equal in topic, and they're reasonably equal in fee.

The meeting planner does a little internet search and they find a couple of hits for Speaker 1. But Speaker 2, they do a Google search for their name and find dozens and dozens and dozens and perhaps hundreds of hits because of all the articles they've written.

Which speaker is the meeting planner going to hire?

And you can build the same kind of massive web presence with your articles.

And now I would like to offer you free access to 2 of my Instant Article Templates when you subscribe to my free Article Marketing Minute, a 52 week audio/video newsletter on Article Marketing. You can get your instant access at http://www.ArticleMarketingMinute.com

From Jeff Herring - The Internet Article Guy & the Great Article Marketing Network

Online marketing starts with your website

Internet marketing allows you to reach a global audience. Internet marketing is marketing your business online. Online marketing starts with your website; make sure its attractive and easy to use. When they need information, modern-day consumers turn first to the Internet. All of your online marketing will make sure they will find

If you have been using article marketing for quite sometime but can't seem to get the results you were hoping for, you definitely need to energize your marketing techniques. Here's how:

1. Write in a conversational tone. Make your articles sound warm and friendly by writing as if you are directly talking to your potential readers. Avoid sounding too stiff or too formal so you will not bore your readers.

2. Improve your titles. Be more aggressive in grabbing your readers' attention and make your titles more enticing and intriguing. This can potentially increase your clickthrough rate.

3. Improve your content. The best way to convert a reader to potential client is to gain his/her trust. You can do so by presenting content that mirrors expertise and professionalism. Strive to provide your readers with content that they will find useful and relevant to their pressing issues or areas of interest.

4. Be direct to the point. Avoid using fillers or too much introductions when you present your information. Get straight to the point and avoid beating around the bush as people online can easily get annoyed with articles that seem to waste their precious time.

5. Write for your readers. Getting to know your target market is one of the crucial elements in making sure that you produce articles that are highly targeted and relevant to their needs.

6. Write for publishers. You would want to increase the chances of your articles being posted online, wouldn't you? Thus, you need to know and follow the rules set forth by article submission sites to make sure that publishers will post your articles online.

7. Write for your business. Drive quality traffic to your website by writing articles that are highly relevant to your products and potential readers.

To learn more, download my free guide, "How to Generate $15,000 Per Month Online" here: "How to Generate $15,000 Per Month Online"

Sean Mize is an internet marketing mentor who teaches people to generate over $15,000 per month online via automated systems and product funnels.